Another sublime concept from KIA

Kia Motors Europe will unveil an innovative new concept, the Kia SPORTSPACE, at the 85^th Salon International de l’Automobile in Geneva on 3 March 2015.

Created for long distance driving, the SPORTSPACE has been designed for fast and efficient travel with maximum comfort and minimal stress, in the best grand touring tradition of the weekend getaway.

Designed at Kia’s Frankfurt design studio, under the direction of Gregory Guillaume, Chief Designer Europe, the SPORTSPACE features a unique and captivating body shape. The car is born out of a commitment to provide stylish and exciting transportation for four which is also spacious and functional, without sacrificing the performance, sustainability and economy that Kia is known for.

Recognisably a Kia due to its signature ‘tiger nose’ grille, finely judged proportions and simple, clean surfaces, SPORTSPACE has a bold, dynamic shape with real road presence. At the same time, it offers a high level of interior comfort and substantial practical load space.

“We set out to design a car that is a totally new breed of grand tourer – one for active people who need reasonable cargo space on the weekend, but don’t want to compromise moving around in style, comfort and with an element of sportiness,” explains Gregory Guillaume, Chief Designer Europe.